Matcha Private Label | Build Your Own Premium Matcha Brand
20+ Years
Factory

Private Label · Matcha

Build Your Own
Premium Matcha Brand

From sourcing to packaging — launch a high-quality matcha product line under your brand, backed by 20+ years of factory expertise.

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Internationally Certified Audited Annually
USDA Organic Certified
EU Organic Certified
JAS Japan Organic Certified
China Organic Certified
FDA Registered
ISO 22000 Food Safety Certified
Halal Certified
Rainforest Alliance Certified

Perfect Fit

Built for Brands Ready to
Own Their Market

Our private label program is designed for businesses that want to move fast, stand out, and build lasting customer loyalty.

workspace with matcha packaging and laptop displaying product page
E-Commerce

Online Brands & DTC Sellers

Stand out on Amazon, Shopify, or your own store with a branded matcha product no competitor can replicate.

laboratory setup with matcha powder, capsules, and testing instruments
Wellness

Health & Wellness Brands

Expand your product portfolio with certified organic matcha that resonates with health-conscious consumers.

matcha drinks with latte art and preparation tools on wooden table
Food & Beverage

Cafés & Beverage Chains

Serve a signature matcha under your own label — consistent grade, reliable supply, and packaging that matches your brand.

team reviewing matcha packaging and labels at table
New Consumer

New Consumer Brands

Launch your first product line without a factory. We handle production — you focus on building your audience and brand story.

See yourself here? Let's talk about your brand vision.

Tell Us About Your Brand

We Understand

The Challenges Holding
Your Brand Back

Most businesses never launch a branded product line — not because the idea is wrong, but because these barriers get in the way.

01

No Branded Product Line

Selling generic matcha means zero brand equity — your customers have no reason to return to you specifically.

02

Zero Market Differentiation

When your product looks the same as every competitor, price becomes the only battleground — a race you cannot win.

03

Unstable Supply Chain

Inconsistent quality or missed shipments damage your reputation before your brand even gets a chance to grow.

04

High Entry Costs

Building your own production line requires millions in capital — far beyond what most growing brands can justify.

05

Slow Time-to-Market

Every month your launch is delayed is revenue lost and market share handed to competitors who moved faster.

Sound familiar?
We have the answers.

These aren't permanent problems. They're exactly what our program is built to solve.

See Our Solutions

What We Offer

Everything You Need to
Launch & Scale

Our private label program covers every step — from selecting the right matcha grade to delivering finished, branded products ready for your shelves or fulfilment centre.

Private Label Packaging

Your logo, your design, your identity — on premium tins, pouches, or gift boxes. We handle printing, filling, and sealing to spec.

Custom label & print design support
Multiple packaging formats available
Most Requested

Multiple Matcha Grades

Choose from Ceremonial, Premium, or Culinary grades — each rigorously tested to hit the flavour profile and quality your brand demands.

Ceremonial · Premium · Culinary
Organic-certified options available

Stable Supply Chain

With 3,500 acres of owned tea garden and full in-house processing, we guarantee consistent quality and on-time delivery — every order, every season.

Owned garden-to-bag production
Batch traceability & QC reports

Flexible MOQ

Start small, scale fast. Our low minimum order quantities let you validate your market before committing to large inventory — reducing risk at every stage.

Low MOQ to test your market
Volume pricing as you grow

Branding Support

Our team provides packaging dieline templates, artwork guidance, and certification documentation — so your product arrives shelf-ready and story-ready.

Dieline templates & artwork review
Certification & compliance docs

Fast Launch Timeline

From first inquiry to packaged product in as little as 30 days. Our streamlined sampling and production workflow means your brand reaches market ahead of schedule.

Sample delivery in 7–10 days
Full production in 30–45 days

Ready to build your matcha brand? Request a free sample and see the quality for yourself.

aerial view of lush green tea plantation on rolling hills stacked boxes of matcha products ready for shipping
30 Days to
your shelf

Understanding the Model

What Exactly Is
Matcha Private Label?

Private label means you sell a professionally manufactured product under your own brand — without owning a factory. We handle production; you own the customer relationship, the story, and the profit margin.

01

Select Your Grade & Packaging

Choose from our matcha grades and packaging formats — tin, pouch, or gift box. Our team guides you to what fits your market.

02

Apply Your Brand Identity

Your logo, colours, and label design go on the product. We provide templates and review artwork to meet print and compliance standards.

03

Receive Ready-to-Sell Products

Fully packed, labelled, and quality-checked products ship directly to your warehouse or fulfilment centre — ready to list and sell.

Start the Process

No factory needed.
No minimum commitment to inquire.

Market Opportunity

The Global Matcha Market
Is Just Getting Started

Matcha has moved far beyond a niche Japanese tradition. It's now the fastest-growing premium beverage ingredient worldwide — and the brands entering now will own the category.

$5.1B

Global Matcha Market by 2030

Driven by the health and wellness mega-trend, matcha is one of the highest-value botanical ingredients in the beverage and food supplement market.

+9%

Annual Market Growth (CAGR)

Consistent double-digit growth in North America and Europe means early movers can build brand authority before competition intensifies further.

3×

Higher Margin vs Generic Matcha

A branded matcha product commands a price premium of up to 3× over unbranded bulk — the same ingredient, a dramatically different customer perception.

Health-Conscious Consumers Rising demand for clean-label, functional beverages drives matcha into every lifestyle category.
Social Media Momentum Matcha is consistently among the most shared food & drink content on Instagram and TikTok globally.
High Repeat Purchase Rate Matcha drinkers are loyal and habitual — the right brand builds predictable recurring revenue.

The window is open. Position your brand before the market matures.

Claim Your Market Position

Make the Right Call

Private Label vs
Building Your Own Production

Both paths can work — but one gets you to market faster, with less risk and significantly lower upfront capital.

Criteria Self-Build Production Private Label Our Model
Startup Cost $500K–$2M+ in equipment & facility Low — product & packaging only
Time to Market 12–24 months minimum As fast as 30 days
Business Risk High — capital sunk before first sale Controlled — start small, scale proven
Flexibility Locked to fixed equipment & processes Switch grades, formats, or volumes freely
Quality Control Requires your own team & lab infrastructure 30 years of in-house QC expertise
Certifications Must apply & audit independently USDA Organic, EU Organic & more included
Focus & Energy Split between operations & brand building 100% on marketing & customer growth

The numbers are clear. Private label is the smarter path for brands focused on growth — not operations.

Get Started Today

Know Your Product

Choose the Right
Matcha Grade for Your Brand

Each grade delivers a distinct flavour profile, colour, and end-use — selecting the right one is the foundation of a great branded product.

Grade 01 · Top Tier

Ceremonial

The purest expression of matcha — vibrant green, umami-rich, zero bitterness.

matcha powder, bowl, whisk, and tins on wooden tabletop
Best For
  • Premium direct-to-consumer brands
  • Gift sets & luxury retail
  • Traditional whisked matcha

First-harvest shade-grown leaves stone-ground to a silky powder. Highest L-theanine content, deepest flavour complexity.

Grade 02 · Versatile

Premium

Bright, smooth, and consistent — the ideal base for branded beverage lines.

matcha latte and iced matcha drink on wooden table with bamboo whisk
Best For
  • Matcha lattes & café applications
  • Health supplement blends
  • Mid-range retail products

Excellent flavour-to-cost ratio. Holds its colour beautifully when mixed with milk or plant-based alternatives.

Grade 03 · Culinary

Culinary

Bold, robust flavour built for cooking, baking, and high-volume food production.

assortment of matcha desserts and fresh matcha powder on table
Best For
  • Bakery & confectionery products
  • Ice cream & dessert brands
  • Food ingredient suppliers

Stands up to sugar, heat, and competing flavours. Consistent batch-to-batch colour is essential for packaging photography.

Not sure which grade fits your product? Request samples of all three and decide with confidence.

Request Grade Samples

Your Brand Path

Three Ways to
Launch Your Matcha Brand

We've designed three distinct entry points so you can match the program to where your brand is today — and where you want to take it tomorrow.

Speed to Market

Entry Brand

Launch fast with a proven product format and your branding applied — minimal risk, maximum speed.

  • Standard packaging with custom label
  • Low MOQ — ideal for market testing
  • Ready to ship in 30 days
  • Organic certification available
Inquire About Entry Brand
Full Differentiation

Custom Brand

Build a product that is entirely your own — custom blend, exclusive packaging structure, and a brand identity competitors cannot replicate.

  • Custom blend formula & flavour profile
  • Bespoke packaging design & structure
  • Exclusive supply agreement available
  • Dedicated account manager assigned
Discuss Custom Brand

Not sure which package is right for you? Tell us your goals — we'll recommend the best fit.

See the Result

Packaging That Makes
Customers Choose You

Your brand deserves packaging that earns its shelf space. Every format we offer is designed to communicate quality before a single word is read.

shade grown matcha tea farm in China with manual harvesting for premium quality
Signature Format

Premium Resealable Tin
— Your Brand, Centre Stage

Matcha pouch packaging
Lightweight Option

Zip-Seal Kraft Pouch

gift box set with matcha tins on beige background
Gift & Retail

Rigid Gift Box Set

matcha tins, powder, and bamboo whisk on wooden tabletop
Ceremonial Grade

Vibrant Colour, Silky Texture

Our finest ceremonial grade delivers a deep emerald colour and smooth finish that photographs beautifully — and tastes even better.

matcha packaging with iced drink and pouches on table
Ready-to-Use

Instant Brand Credibility

Branded packaging transforms your matcha from a commodity into a premium purchase — customers notice the difference immediately.

laboratory testing matcha powder with small containers and pipettes
Quality Proof

Every Batch Tested & Verified

Colour, particle size, moisture, and flavour are tested against spec before any product ships under your label — zero compromises.

Want to see packaging options in person? Request a sample kit and experience the quality firsthand.

The Business Case

Why Private Label
Outperforms Generic

Same sourcing origin. Same factory. Dramatically different margin, pricing power, and brand value. Here's what owning your label actually means for your bottom line.

Metric Generic Matcha Private Label
Gross Margin Low · 15–25% High · 40–60%
Pricing Control None Full control
Brand Equity Zero Accumulates over time
Customer Repeat Rate Low High — brand loyalty
Barrier to Copy None Brand identity & exclusivity
3×
Higher avg. selling price vs unbranded matcha
60%
Achievable gross margin on branded SKUs
+85%
Higher repeat purchase vs unbranded alternative
30+
Years of factory expertise behind your brand
The Compound Advantage Every order you ship under your own brand builds recognition, customer loyalty, and resale value — none of which appear on a competitor's balance sheet. Generic matcha starts and ends at the transaction.

The margin difference is real. Let's show you what it looks like for your specific product and volume.

Request a Custom Quote

From Garden to Brand

A Supply Chain Built for
Reliability at Every Step

With full vertical integration — from our own tea gardens to finished packaging — we eliminate the gaps where quality and timing are typically lost.

01

Shade-Grown Cultivation

3,500 acres of owned tea garden, shade-covered 3–4 weeks before harvest to intensify chlorophyll and L-theanine levels.

02

Stone-Mill Processing

Dried tencha ground at low temperature on granite stone mills — preserving colour, aroma, and nutritional integrity batch by batch.

03

Quality Verification

Every batch is tested for colour score, particle size, moisture content, pesticide residue, and flavour — before it ever reaches packaging.

04

Branded Fulfilment

Filled, sealed, labelled, and packed under your brand identity — ready for your warehouse, Amazon FBA, or direct retail distribution.

aerial view of lush green tea plantation on rolling hills Owned Tea Garden · 3,500 Acres
matcha processing production line with industrial machinery in factory Stone-Mill Processing · Low Temperature
stacked boxes of matcha products ready for shipping Branded Packaging · Ready to Ship

Interested in visiting our facility? We welcome factory tours for qualified partners.

Enquire About a Factory Visit

Verified & Trusted

Certifications That
Open Every Market

Your customers demand proof — and your retail buyers require it. Our certifications transfer to your private label, giving your brand instant credibility in the world's most regulated markets.

USDA Organic Certified for the US market. Required by major US retailers and Amazon.
EU Organic Full European compliance. Access to Germany, France, UK, and all EU markets.
ISO 22000 Food Safety System Certification. Satisfies GFSI requirements globally.
In-House QC Lab Every batch tested and documented. Full COA provided with each shipment.
laboratory technician handling matcha powder with blue gloves
100% Batch
Tested
9 Global
Certs
20+ Years
QC
01

Pre-Production Verification

Raw tencha is tested for pesticide residue, heavy metals, and moisture before entering production — no compromises at the source.

02

In-Process Colour & Particle Grading

Milled powder is graded against colour score standards and particle size specs — ensuring every batch matches your approved reference sample.

03

Certificate of Analysis with Every Order

A full COA accompanies every shipment — giving your buyers, retailers, and end customers the documented proof that quality was maintained.

Need specific certifications for your target market? Tell us where you're selling — we'll confirm what applies.

Check Certification Requirements
Get in Touch - Contact Form
Get in Touch

Start Your Matcha Partnership with a Reliable Source

We grow, process, and export our own matcha. No middlemen — which means better quality, more stable pricing, and a supply chain you can depend on season after season.

Vertically integrated — farm, factory, and export under one roof
Full cert stack included — USDA Organic, EU Organic, FSSC 22000, AIB
Free samples — dispatched within 3 business days, DHL Express, no MOQ
Dedicated account manager — one direct contact, from first enquiry onwards
MOQ from 25 kg — scale from trial batch to full container at your pace
USDA Organic EU Organic FSSC 22000 AIB Halal Non-GMO
Send Us Your Enquiry
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Your information is kept strictly confidential and never shared with third parties.
Enquiry Received

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Instant Response
Chat with Our Team on WhatsApp
Get a reply within minutes during business hours. Share your requirements and receive a tailored quote, sample offer, or certification pack directly in your chat.
Direct Email
Email Our Sales Team Directly
Send your requirements straight to our senior sales manager. Attach your spec sheet or product brief — and receive a detailed response within one business day.